Identity work in business is about getting clear on who you are as a leader and the values, vision, and principles that guide your business. It’s not about strategy or tactics — it’s about who you show up as, how you make decisions, and how your team, clients, and collaborators experience you.

When you do identity work, you explore questions like:

• Who do I want to be in my business?

• What are my non-negotiable values?

• How do I want my team and clients to experience me?

Doing this work first is essential because no amount of strategy will work if your leadership, boundaries, and alignment aren’t in place. Identity-led leadership helps you make decisions with clarity, show up authentically, and create a business that reflects who you truly are and what you truly want.

It also helps you stay on track - this is why we create an identity led blueprint.

Although we touch on practical areas like admin and small business strategies, the focus of this course is deeper: building healthy boundaries, strong working relationships, and a people-pleasing-free approach. You’ll create a blueprint for your business — including values, vision, and identity — that you can use for recruitment, team alignment, inductions, collaborations, and more. We work on becoming the leader you set out to be, honoring your regulation, vision, and values. You’ll also receive resources for practical support, like how to collaborate healthily, reach out for help on a budget, and embody leadership. After all, no strategy will work if you don’t know how to BE a leader first.

Yes — in fact, it’s even more important for self-employed business owners. When you’re running a business solo, all responsibility, pressure, and decision-making rests on your shoulders, which can lead to burnout, overwhelm, or uncertainty. The BHRAIVE Method provides a foundation in leadership, regulation, and clarity of vision, helping you create healthy boundaries, align with your values, and lead your business from a place of stability rather than stress.

Even if you’re a sole trader, starting with the BHRAIVE Method ensures you build sustainable habits, resilience, and clarity, so that when you transition into the monthly membership for ongoing business support, your strategies actually work — because your nervous system and leadership are fully supported.

Yes!! This course is designed to support all genders. We provide tools and resources for everyone, including practical guidance on hormonal factors that can affect wellbeing in business, and tips for how men can better support their nervous system while leading. The practices are inclusive, helping anyone regulate, align, and lead from a balanced, grounded place.

The foundational course for all business owners is the BHRAIVE Method, because no amount of strategy will ever work if the people running the business are burnt out or unregulated. Even if you feel you already “know it all,” most businesses don’t fail because of strategy — they fail because the people leading them aren’t supported, regulated, or aligned with their vision and values. The BHRAIVE Method ensures you build that foundation first, so any strategies you implement through the monthly membership actually work and last.

Yes. This work is designed for business owners in any trade who are capable and committed, but feel stretched, reactive, or disconnected as their responsibilities grow.

Yes. The Foundation Course is the starting point of the work. Additional pathways are optional and offered only when appropriate.

No. This is not therapy. The coaching is focused on identity, leadership, and nervous system regulation in the context of business and life — not diagnosis or treatment.

No. This work meets you where you are. You don’t need any previous coaching, mindset work, or personal development background.

Yes! The BHRAIVE Method is designed to fit around your life and business. It’s a podcast-style learning course, divided into 5 phases, each 10–15 minutes long. You can listen at the start of the week and then work through your online workbook at your own pace. This course is all about reducing pressure, not adding more, so you can engage with the material in a way that works for you.

No. While the work is grounded in nervous system awareness and embodiment, it is practical, structured, and rooted in real leadership experience.

The work is designed to fit around real life and business. It’s intentionally paced to support integration, not overwhelm. The BHRAIVE Method is a 7-week self-led, podcast-style course with accompanying workbooks, culminating in a 10-week integration workshop to give space and time for anyone who needs longer to process the material. You’ll have full access to the course for a year.

We absolutely recommend attending the Integration Workshop, which is based in Warrington and runs for 4 hours. This is where everything you’ve learned in the BHRAIVE Method comes together — allowing the tools, insights, and practices to fully integrate and feel embodied.

Think of it as a modern wellness-style retreat: a dedicated space for self-care, reflection, and reconnecting with yourself. It’s also an opportunity to connect with like-minded business owners and celebrate how far you’ve come in your journey.

The workshop is included in the course at no extra cost, but it is optional — you can participate in the course fully without attending if you aren’t local.

Yes!! We offer flexible payment plans through Klarna and Clearpay, so you can spread the cost and still access the full BHRAIVE Method without pressure.

That’s okay. You don’t need to decide immediately. You’re welcome to enquire, read the brochure, or stay connected until the timing feels right.

Yes! Grounded Leadership is designed for managers and team leaders, teaching them how to BE a leader, not just follow strategy. This includes learning how to regulate themselves, lead with respect rather than control, and create mutually respectful team dynamics — skills that aren’t often taught in traditional leadership programs.

We recommend that business owners complete the BHRAIVE Method first, so you and your managers are aligned in values, vision, and approach. This ensures that the learning is cohesive, embodied, and truly effective across your team.

Then, both business owners and managers can move onto the monthly membership where business strategy finally comes in. You will both have access to this.

Yes, but we recommend completing the full BHRAIVE Method first. This ensures that the team learns how to align with the vision, values, and leadership of the business, creating a seamless, systemised flow. Team Embodiment teaches how to show up, collaborate, and work in alignment, so your business can operate smoothly and effectively — all while building regulated, respectful, and empowered ways of working together.

No! The Held Sessions are public wellness workshops focused on nervous system regulation, open to anyone. You don’t need to be a business owner to attend — these sessions are about slowing down, softening, and feeling supported, no matter your background or profession.